October 12, 2006
HYDRA-SPORTS® BOATS LAUNCHES NEW WEB SITE
SARASOTA, Fla., October 12, 2006—Hydra-Sports Boats has launched an all-new Web site at www.hydra-sports.com. The company is calling this its most comprehensive site yet.
“Boat buyers crave details—especially when they’re shopping for a premium, outboard-powered fishing boat,” said Chris Wainscott senior vice president and general manager of Hydra-Sports. “This site was conceived from the ground up to give them comprehensive information on every model we make in a site that employs the latest technologies and is easy to navigate.”
The home page features Flash animations and rollover actions designed to help visitors unfamiliar with the brand quickly understand the Hydra-Sports difference. There are direct links to each of the company’s 16 models from the home page, along with sections on the company’s construction methods and materials, fishability and history, along with catalog request forms, dealer contact and other standard content.
The online “News and Events” section houses all of the company’s news releases, along with boat tests and detailed tournament information—particularly for the Wal-Mart FLW Kingfish, Redfish and Striper Tournament circuits, in which Hydra-Sports boats are highly competitive.
The site also includes an industry-leading “Owner Resources” area with product information guides, owner’s manuals, performance information, an exclusive “Captain’s Club” with unique member benefits, Hydra-Sports logo wear, a brand-new online forum and high-quality photography for use as computer desktop “wallpaper.”
“Perhaps the most exciting aspects of the site are the interactive and multimedia elements,” said Wainscott. “The site contains video footage of Hydra-Sports boats in action as well as a feature to allow visitors to “build” their dream boat online.”
As with any boat manufacturer that is committed to ongoing product improvements, specifications, options and equipment are subject to change without notice.
Headquartered in Sarasota, Fla., Hydra-Sports manufactures composite sportfishing boats ranging from 18 to 33 feet in length. Hydra-Sports products are distributed through a network of dealers throughout the U.S. and Canada, and in 10 countries worldwide. Hydra-Sports is among the first U.S. companies to meet the ISO 9001 Standard, documenting compliance with rigid manufacturing and design process guidelines.
For additional information contact Hydra-Sports, 1651 Whitfield Avenue, Sarasota FL 34243, 941 753 7811, www.hydra-sports.com.
About Genmar Holdings, Inc.
Genmar, with approximately 4,500 employees and nine manufacturing centers, is the builder of 13 premier brands of recreational boats and the industry’s technological leader in the United States and Europe with the development of VEC® Technology and the Roplene® process. Genmar boat brands include Carver®, Champion®, Four Winns®, Glastron®, Hydra-Sports®, Larson®, Marquis™, Ranger®, Scarab®, Seaswirl®, Stratos®, Triumph® and Wellcraft® .
Contact: Peter Taylor – (941) 753-7811 ext. 442 - taylorp@saltwaterfishgroup.com
For the most up-to-date information, news release archives, downloadable high-resolution logos and photographs of Hydra-Sports products, visit our Web site at
www.hydra-sports.com.